For commotion, it isn't about thinking outside the box, it's about being in the circle—the circle of influence. commotion is a "tradigital" influencer marketing agency that combines marketing public relations with social media channels to inspire word of mouth and influence brand preference. For us, it starts with ideas that move. The channels we employ on and offline help us connect with the social circles of influencers who are responsible for driving the majority of word of mouth and brand preference. In the simplest terms, we influence the influencers. commotion offers three sub-specialties; gloss, devoted to understanding women; commotion pictures, for entertainment and celebrity needs; and frank, dedicated to marketing to men.