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Lotta Malm Hallqvist

Managing Director & CMO, Europe

Lotta Malm Hallqvist joined MDC Partners in 2016 as its first European Chief Marketing Officer, a role designed to amplify growth and drive collaboration opportunities for MDC’s global agency network. Lotta is also tasked with accelerating agency collaboration opportunities and helping navigate the unique needs of MDC’s growing group of agency partners in Europe, including 72andSunny, Allison+Partners, Anomaly, Concentric, CP+B, Doner, Forsman & Bodenfors, Hunter PR, KBS Albion, Kwittken, Northstar, Redscout, The Media Kitchen and Varick Media Management. Prior to joining MDC Partners, Lotta served as President, Global Chief Growth Officer of Cheil Worldwide where she was charged with fusing together a disparate collection of agencies and networks into a more powerful force and extending its international client base. Lotta got her start in the agency business as co-founder of Propaganda, which she sold to McCann in 2000. She remained at the agency for 15 years, becoming EVP, Global Chief Growth Officer in 2011. She also spent time working at Mother in London. In 2016 Lotta was named among Advertising Age’s first Women to Watch Europe, which recognizes outstanding women in marketing, advertising and media.